Freshsales places a series of CRM (customer relations management) tools in the hands of sales teams. It has integrated phone and email functions, it allows you to score your leads, and it offers user behaviour tracking. Manage and rank your leads with this tool, and manage your contacts too. Enter details of your deals in the app and track them to help others learn from your deals at a later date. There are functions for email tracking, lead scoring, behaviour tracking, and territory management. The tool is mobile ready and doesn’t require a large amount of training to use, but it may take your team a few weeks of use to fully grasp each and every function. Just remember that the data it produces is only useful if your staff can act on it, or if you have the skills and tools to analyse the data.
A customer relations management tool for sales teams
- Well designed and easy to navigate
- Mobile ready and efficiently built
- The data may be useless if you cannot analyse it
- Mostly useful for businesses that conduct person-to-person sales